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Training Guide: A detailed guide that will walk you through the best questions to ask and why ask them when you want to position an as-a-service payment option with multiyear support bundled in. 

Worksheet: This is supplemental material with all of the questions laid out to make it easy for you to go through each one with customers.  

If you sell technology equipment of any kind it is just as important to recommend HOW TO BUY as it is to sell the customer WHAT TO BUY. 

We believe when you sell the way to pay in a similar way as the equipment, like a product, you will gain more credibility and control within your sales process. You can use the payment recommendation to solve their pain points and stand out from competitors.

Download Positioning Questions

Because The How To Buy Is Just As Important As The What To Buy

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